Marshall Mathers, better known as Eminem
According to Insane Clown Posse member Violent J, Detroit's hip hop scene is not signified by rap battles and waiting to be discovered by a major label, but by independently building up successful business empires, as local rapper Esham did with Reel Life Productions, and Insane Clown Posse did with Psychopathic Records. Esham, Insane Clown Posse and Kid Rock were the first Detroit rappers to gain major notice, though like Eminem, their early careers were primarily suburban-based. Eminem, the hip hop artist with the highest cumulative sales, was discovered by Dr. Dre. Dr. Dre also promoted D12 and Obie Trice. Most recent successful acts include producer J Dilla and rappers Royce Da 5'9", Trick-Trick, Big Herk, Slum Village, Big Sean, Seven the General, Doughboyz Cashout, Black Milk, Chuck Inglish of The Cool Kids, Danny Brown, Street Lordz Chedda Boyz, Eastside Chedda Boyz, and Bei Maejor.